Skip Main Navigation
Page Content

Save This Event

Event Saved

How to write a News Story

Emma Richards

Thursday, 3 May 2018 from 10:00 to 11:00 (BST)

Ticket Information

Type End Quantity
General admission 2d 4h 52m Free  

Share How to write a News Story

Event Details

Platform

  • Ø  Information is read differently online
  • Ø  People scan
  • Ø  Content must be:Ø  Why is this newsworthy?
    • specific
    • informative
    • succinct
  • Ø  Who is you audience and what are they interested in?
  • Ø  What do they need to know?
  • Ø  Key information first
  • Ø  One idea per paragraph
  • Ø  Plain English
  • Ø  Conversational but direct
  • Ø  25 words a sentence MAX
  • Ø  Avoid subjective claims and “glue words”
  • Ø  Aim for a 12 or less on Hemingway
  • Ø  Follow GDS Style Guide
  • Ø  IPO communications grid.
  • Ø  Discuss with James Thomson or Helen Treharne
  • Ø  Notify Webmaster
  • Ø  Write draft
  • Ø  Submit to Helen and James for copy editing and approval
  • Ø  Webmaster check and publish 

Purpose

  • Ø  Why is this newsworthy?
  • Ø  Who is you audience and what are they interested in?
  • Ø  What do they need to know?

Presentation

  • Ø  Key information first
  • Ø  One idea per paragraph
  • Ø  Plain English
  • Ø  Conversational but direct
  • Ø  25 words a sentence MAX
  • Ø  Avoid subjective claims and “glue words”
  • Ø  Aim for a 12 or less on Hemingway
  • Ø  Follow GDS Style Guide

Process

  • Ø  IPO communications grid.
  • Ø  Discuss with James Thomson or Helen Treharne
  • Ø  Notify Webmaster
  • Ø  Write draft
  • Ø  Submit to Helen and James for copy editing and approval
  • Ø  Webmaster check and publish 
Do you have questions about How to write a News Story? Contact Emma Richards

Save This Event

Event Saved

When & Where


IPO
IPO 1Y01 & AOS 1.05


Thursday, 3 May 2018 from 10:00 to 11:00 (BST)


  Add to my calendar

Organiser

Interested in hosting your own event?

Join millions of people on Eventbrite.

Please log in or sign up

In order to purchase these tickets in installments, you'll need an Eventbrite account. Log in or sign up for a free account to continue.