So, you're thinking of starting a business? How do you ensure your service or product is able to meet the right customer at the right time? One step is to understand your end consumer! Ensuring your team is inclusive, diverse and equitable from the start will enable you to unlock 17% more profits, 33% more productivity and 85% happier staff! This short and sweet masterclass will share the importance of being diverse, how to systematically implement inclusion and where your people can be your biggest USP.

Sonya Barlow is an award-winning diversity business coach and motivational speaker delivering key notes to empower all those around her. Focusing on empowering young professionals in Tech; she has delivered two TEDX Talks; a handful of European keynotes; 210+ workshops, had her business-based articles published in Metro newspaper and Sifted EU and partnered with global companies such as; Google, Santander, Vodafone, Oxford University, Institute of Coding and PWC. In 2020, she was named as one of the most influential women in tech (Computerweekly) and winner of the women in software changemakers (Makers and Google). In 2021, Sonya will be a published author sharing her debut handbook on entrepreneurship, business & becoming your own boss!

It will be held virtually on Zoom. Meeting details will be sent nearer to the date of talk.

All of the above activities will support your progress towards the Imperial Award.

Agenda:

13:00 - Presentation

13:30 - Q&A

Imperial Enterprise Lab's How To Talks series are a great entry point if you want to learn and build your knowledge of the skills you need to be entrepreneurial. They're an excellent starting point for newbies to the world of startups. 

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