IAA Business Lunch ft. John Rudaizky, Global Brand & Marketing Leader at EY
John is in a newly created role at EY, joining as a Partner to lead their Global Brand and External Communications. In this role, he has been tasked with creating the next level of activation and engagement around EY's stated purpose, and driving a brand framework to help EY achieve its ambitious Vision2020 growth objectives.
Previously he was at WPP, where for nine years he delivered multidisciplinary brand programs for global clients, including two FTSE brand powerhouses - Vodafone and GSK. He was known as one of its pioneers of the leading WPP team/horizontal approach to integrated marketing communications.
John has roots in world-leading creatively-driven companies; JWT, Saatchi & Saatchi and his own entrepreneurial start-up where he set out to fuse advertising with PR and branded content, in the then unfolding digital world.
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