This is a free workshop in strategic sales, delivered by Klozers
Lochaber Chamber of Commerce Ideas Week 2016 in association with West Highland College UHI and The Oban Times, powered by No Fuss Events and hosted by The Moorings Hotel
For most businesses there are more customers in the market than they can satisfy, however it often doesn’t feel like that as finding, selling and growing these customers can be challenging. Selling should be enjoyable AND profitable, unfortunately it’s rarely enjoyable when you are struggling to generate sales and profits. Attend our Strategic Sales Workshop and join fellow business leaders just like you, to discover practical strategies and tactics you can take away, and implement in your business immediately, that will impact your bottom line.
You will learn:
1) The simple sales strategy that every successful business follows, and how to apply this to your own organisation.
2) How to develop an Improvement Plan to take your Sales to the next level.
3) Simple, practical steps that you can take, that will not only help you win new business but also increase your profits.
Please note this workshop is interactive and you will be working on your business in small groups with other business leaders, therefore please bring with you an open mind, your laptop/pc, writing pad & pens.
About Iain Swanston
Iain specialises in helping businesses accelerate their sales growth and has a track record of delivering significant, sustained improvements in his client’s professional sales capabilities. With a 30 year track record, Iain’s broad expertise in sales enables him to equip sales people and businesses with everything they need to deliver higher, sustainable revenues. With a broad portfolio of solutions each predicated on accurate up front diagnosis of the challenges organisations are facing, Iain is the “Go To” guy for making sales happen. Hence one Microsoft Business Manager described Iain as the 'Sat Nav for Sales Success'.
After 30 years in sales, the last 10 of which were spent consulting, training and coaching, Iain has become a sought after Expert and Facilitator for Sales Change. Iain has worked with small entrepreneurial start-ups, SME’s and corporate giants such as Microsoft Corp, and is Scotland’s foremost thought leader on Consultative Selling Skills. In addition to the many Technology companies Iain works with, he also has supported businesses in Telecoms, Insurance, Financial Services, Manufacturing, Business Services, Oil & Gas. Iain also works with Scottish Enterprise and Highlands & Islands Enterprise to provide sales support to Scotland’s thriving Entrepreneurial community.
Iain has over 100 articles published online at www.klozers.com/blog covering Sales Strategy, Leadership, Management, Process, Channels, Social Selling, Business Development, Account Management, Negotiation Skills. and Consultative Selling skills.