Impact Storytelling 101

Impact Storytelling 101

When storytelling is done well, it moves hearts and minds. This training will give you a blueprint for telling powerful impact stories.

By Mile 91

Date and time

Location

Online

Refund Policy

Refunds up to 7 days before event.

About this event

  • Event lasts 2 hours 30 minutes

Do you struggle to bring your organisation's incredible impact to life? Are the spine-tingling moments hidden behind jargon and numbers? Is talk of delivery models, service provision and baseline data leaving your audiences cold?

If you answered yes to any of those questions then you need our Impact Storytelling 101. Great storytelling starts with understanding how and why stories work and knowing what the key ingredients are. After this session you'll know what steps to take to tell incredible stories that influence your audiences.

We will cover:

The science of storytelling

What happens to our brains when we hear a story? How can one story ignite a movement when big numbers have no cut through? Is simplifying complex problems disrespectful? We will introduce you to research that answer these questions.

What makes good impact storytelling?

Not all good stories are good impact stories. This session will show you what the specific ingredients of an impact story are and how the stories work alongside the numbers. You will come away with simple tools for identifying and structuring powerful impact stories.

Story ingredients

In this section we look at the key ingredients of powerful real life storytelling – character, voice, context and structure.

Securing your story pipeline

What networks, systems and processes do you need in place to support your storytelling? You will come away with ideas for planning and relationship-building activities that will keep the stories flowing.

This course works as a standalone introduction to impact storytelling or as part one of our storytelling masterclass.

Organised by

Storytelling for people who do good things.

Film • Photography • Words • Strategy • Training

Whether you need to reach donors, decision-makers, the media, your staff or shareholders, Mile 91 can help you develop the stories you need to catch their eye. If you’re looking to become more self-sufficient we can provide the advice, training and toolkits you need to set up your own story gathering team.

Our fun and practical smartphone filmmaking course will help you quickly develop the skills you need to produce excellent content to promote your cause or your business.

From £100Sep 15 · 02:00 PDT