Are you interested in developing your individual giving programme? David Nelson provides insight into this increasingly invaluable income stream.
This short course will explore the key role individual giving can have within your fundraising strategy and how to create a donor-centric giving programme.
What will you learn?
Over the course of this three hour session, you’ll learn about:
- what motivates individual donors
- different types of individual giving programmes
- building a successful individual giving programme
- creating and maintaining positive relationships with donors
- developing techniques for identifying and recruiting new donors
- stewarding donors to become advocates for your cause
Who is it for?
This course is ideal for anyone new to working with individual donors, or anyone looking to create or refresh their individual giving programme.
“I can highly recommend this course – an injection of concentrated expertise on this topic delivered in an engaging, urbane and very effective way.”
Course participant, TRELLIS