Industry Takeover Series: Brand & Identity in Music Workshop

THE INDUSTRY TAKEOVER SERIES IS BACK FOR 2025!

Join us at Talent House for a new season of workshops, live shows, seminars and conversations.

Your music is your art — but your brand is how the world connects with it. In this business-focused workshop, creative industries consultant, Jeremy Paterson, will help you define a clear and compelling artist brand, discover your unique selling point, and understand how to activate your brand to connect with audiences and industry. You’ll have the opportunity to pitch your brand idea to Jeremy for direct feedback during the session, and you’ll leave with a clear sense of what your brand is and how to communicate it. 

Jeremy brings over 25 years of experience at the intersection of music, entertainment, and branding. From his early days at Factory Records under Tony Wilson, to leading global brand partnerships at FRUKT and Vision Nine, and co-founding sonic branding agency DLMDD (clients include Amazon and Direct Line), Jeremy has built a career connecting artists, brands, and audiences. His approach combines strategic thinking, commercial insight, and creative flair — giving you the tools to position yourself in a crowded industry and stand out for all the right reasons.

LIMITED TICKETS AVAILABLE

• Wed 5th November, doors from 6.30pm, event starts 7pm.
• Talent House, 3 Sugar House Lane, London E15 2QS.
• Tickets only £5, no booking fee.
• This is an intimate event with interactive elements - only 15 places available so book your spot today.

ABOUT: INDUSTRY TAKEOVER SERIES

Since its launch in 2009, our Industry Takeover Series has built a reputation for offering an unrivalled programme of professional development, entertainment, education and networking opportunities to hundreds of industry-minded hopefuls.

FOR MORE PROGRAMME DETAILS & NEWS VISIT udmusic.org

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