Step inside Bloomsbury as we talk openly about how publishers work with animators and filmmakers to create inspiring films about our books and authors.

In a brand new event series, Inside Bloomsbury, we open up about how we create and publish our books by inviting key members of the Bloomsbury team to talk about what they do in more detail than ever before.

In this fourth event of the series, we bring together members of our talented marketing team to talk about the way they use video content like animations, trailers and stories in their campaigns, especially on social media platforms like Instagram and Facebook, to engage with an author's readers and fans online.

We're delighted to have Trâm-Anh Doan, Head of Digital Marketing, joined by Anthony and Jason from Robot Ninja, a creative video collective, who are responsible for some of our most successful videos like this one. They'll be joined on stage by Rachel Wilkie, Senior Marketing Manager, who will chair the discussion and also give her own insights into commissioning thrilling trailers and exciting videos for our biggest fiction books like this one. Throughout their discussion, we will be showing real examples of videos from our campaigns.

If you're an animator or video editor who works with publishers, or aspires to do so, we hope this event will give vital information about how publishers plan their campaigns with regards to video content. More than that, how do they decide who to work with on each title and what is the process for briefing, sign-off and measuring success?

We hope you're free to join us.

Date: Thursday, June 20th
Timing: Drinks served from 6pm, talk starts promptly at 6:30pm. Q&A from 7:45pm. Event ends at 8pm.
Venue: Bloomsbury Publishing, 50 Bedford Square, WC1B 3DP
Nearest station: Tottenham Court Road / Goodge Street
Tickets: £15 for Adults / £10 Students and Concessions/ £5 for video access only. Tickets include a free drink reception before the talk.

We expect this session to sell out quickly, so to avoid disappointment we do advise that you book tickets at your earliest convenience. If you would like to bring a group of five or more together, please email institute@bloomsbury.com for a significant discount.

This event is hosted by Bloomsbury Institute, a division of Bloomsbury Publishing. Please read our Event Terms and Conditions carefully as by buying a ticket to this event, you confirm that you accept these terms and condition and that you agree to comply with them, alongside the Eventbrite terms and conditions.

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Robot Ninja:

We are Robot Ninja. A bespoke video production and motion design collective based in London.
We have a vast range of experience from prime-time broadcasting and virally successful short-form, to film music production and animated explainers. With all of this in our repertoire, we can transform your next project from conception all the way through to post-production. Plus, we know loads of talented individuals who could help. See more on our website and get in touch.

Bloomsbury Publishing:

Bloomsbury Publishing is a leading independent publishing house with authors who have won the Nobel, Pulitzer and Booker Prizes, and is the originating publisher and custodian of the Harry Potter series. Bloomsbury has offices in London, New York, New Delhi, Oxford and Sydney.

Within Bloomsbury’s Academic division, it publishes under Bloomsbury, as well as under a number of prestigious and historic imprint names. Follow our updates on Twitter, Instagram , LinkedIn and Facebook.