Instagram Marketing

Master Instagram marketing techniques to grow your business and brand online fast.

Overview

Instagram is more than just photos and stories—it's now a key platform for smart marketing. This course walks you through the essentials of Instagram Marketing, helping you understand how to create content that speaks, grows reach without spending a fortune, and builds an engaged audience. Whether you're a small business owner or a freelancer, you'll gain the tools to manage Instagram like a pro.

We'll explore content strategies, branding, algorithm updates, hashtag systems, and proven growth techniques tailored to Instagram’s features. You’ll also learn how to schedule posts, track engagement, and use ads wisely without getting lost in the settings. No fluff, just sharp strategies to help you move forward with purpose.

Learning Outcomes

• Understand Instagram’s algorithm and how to work with it.
• Build a consistent content strategy that suits your brand.
• Learn the dos and don’ts of engaging Instagram captions.
• Use hashtags properly to increase your post visibility.
• Run successful ad campaigns using Instagram’s built-in tools.
• Track growth using insights to inform better decisions.

Who is this Course For

• Small business owners looking to increase online visibility.
• Freelancers wanting to build a stronger personal brand.
• Content creators needing better engagement and reach.
• Startups managing their social media in-house.
• Marketing assistants aiming to sharpen their skills.
• Bloggers and influencers hoping to grow their followers.
• Entrepreneurs interested in selling through Instagram.
• Admins managing social pages for organisations or teams.

Career Path

• Social Media Executive – Average salary: £24,000/year
• Digital Marketing Assistant – Average salary: £22,500/year
• Content Marketing Specialist – Average salary: £30,000/year
• Instagram Account Manager – Average salary: £28,000/year
• Brand Marketing Coordinator – Average salary: £32,000/year
• Freelance Instagram Marketer – Average earnings: £20–£50/hour