From an email to a press release, a report to a blog, many of us have to write every day at work. It’s a crucial part of our job, but it’s something few of us have ever been trained how to do. And it’s something that still matters even when many are using AI, if you want what you write to stand out and feel less generic.
This session from Judy Yorke, who writes the Chamber’s monthly breakfast copy, will give you essential hints and tips to improve your writing instantly. You’ll sharpen your copy, learn what makes a winning sentence and understand how to grab your reader’s attention.
The good news is that you will be able to apply what your learn to whatever you write.
The workshop will be interactive, lively and occasionally noisy. We’ll roll our sleeves up and get writing, play the thoroughly enjoyable “plain English game” and throw in some essential punctuation (never get an apostrophe wrong again!)
About Judy Yorke
Judy has more than 30 years’ experience as a journalist for national newspapers and magazines. A decade ago, she set up The Sentence Works to work with people who need to write for work. Her training is based on journalistic principles - be interesting, be clear, be accurate and be concise. She also works as a copywriter, editor and journalism tutor. Judy published her first book, Crowded Platforms and Window Seats – One Family’s Interrail Adventure, last year.
