International ecommerce: Attracting international customers using SEO and s...

Event Information

Share this event

Date and Time

Location

Location

Perthshire Chamber of Commerce

Whitefriars Cres

Perth

PH2 0PA

United Kingdom

View Map

Event description

Description

Already have an ecommerce website and looking to grow your international sales through trading online? Make an impact by giving your international digital marketing skills a boost with help from our experts.

Join this practical workshop to learn how to use effective Search Engine Optimisation (SEO) strategies for your website. You’ll also learn how to develop social media channels for an international audience.

Learn from our experts

  • How search engines work
    • Google
    • Non-Google
  • How search engines compare
    • International SEO – Google, Yahoo, Bing, Baidu, Yandex and more
  • Insights and analytics
    • Using data to improve your site’s effectiveness
    • Understanding analytics in the context of digital marketing
    • Interpreting and acting on analytics information
    • Tracking, customer engagement and sources
  • How to improve SEO
  • Ranking factors
  • Social media
    • Impact of social media on customer engagement
    • Generating referral traffic
    • Effect on SEO
    • User generated recommendation
    • Engaging with customers

As a result of attending this workshop, you will have a clear understanding of what you need to do to be successful in international markets.

This event is run in cooperation with Tay Cities Partnership and Fife Economy Partnership.


Privacy - Your personal information is processed by us in accordance with our privacy notice and data protection legislation. You can find more information by visiting our privacy notice here.

DISCLAIMER
Although every effort has been made to ensure the accuracy of the information provided, Scottish Enterprise, Scottish Government and Highlands and Islands Enterprise cannot be held responsible for any inaccuracies or omissions in the information supplied, or for the content of any website that the email above may contain links to, and does not endorse any business or individual that may be referred to above.


Share with friends

Date and Time

Location

Perthshire Chamber of Commerce

Whitefriars Cres

Perth

PH2 0PA

United Kingdom

View Map

Save This Event

Event Saved