Eighth in a series of 10 online webinars, supporting Micro & SMEs to Survive and Thrive.

Featuring Entrepreneurs in Residence from Staffordshire University·

Speakers Emily Whitehead of Simply Great Britain

and

Kat Taylor Lecturer in Marketing of Staffordshire Business School

Facilitator - Jonathan Westlake, Director of Wavemaker Stoke

Chair: Professor Jon Fairburn of Staffordshire Business School.

Part 2 on how to take your digital marketing to the next level

• Scheduling

• Scheduling software

• Using built in schedulers

• Social listening

• Content curation

Illustrated with examples from different specific channels e.g. Linkedin, Twitter, Facebook.

Paid adverts on social media – how, what they cost, monitoring effectiveness

The panel will also answer questions (live or send in advance)

Email any questions for the panel to jon.fairburn@staffs.ac.uk

#SurviveandThrive #BusinessTips #StaffsBiz #Staffordshire

Information regarding your data: Due to functionality on Microsoft Teams, please be aware that to give you the full access during the webinar, your registered email address will be visible to other attendees within the webinar invite. You may wish to use a business email address.