Introduction to Behavioural Insights

Webinars are open to Defra Group colleagues as well as those in UK central government. Please sign up with your work email address so we can verify your identity.

The Strategic Behavioural Insights Team at Defra are hosting a series of webinars to support colleagues across government with learning and guidance for effective behaviour change.

This is the first webinar in the series - its purpose is to raise awareness of Behavioural Insights (BI) and of their implications to the work conducted across Defra group and wider government.

By the end of the webinar, you should have a clearer understanding of BI as a discipline and more confidence in spotting BI application in your own work.