Introduction to Email Marketing
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Online event
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Email is still one of the best ROIs in marketing, but you have to use it properly in order to achieve results, join this course and find out
About this event
Email Marketing is a great way of quickly and easily communicating with prospects and customers, but how to do you make it a success without being classed as a spammer?
In this course, we will look at the details of email marketing, from segmenting your audience through to the subject line, through to how we get people to open and respond to your emails.
What we will cover:
Overview of Email Marketing
How to write engaging Subject Lines
Constructing an email that actually gets read
Email Marketing Metrics and how to improve them
Myths about email marketing
How not to be a spammer and avoid getting blacklisted
And More
