Introduction To Google Analytics
- Learn to navigate and understand the Google Analytics Dashboard
- Identify what sources are referring traffic to your site
- Measure the impact of Social Media
- Identify successful and failing web page content
- Identify traffic spikes and learn what's behind them
After Make It York's half day course, Google Analytics will be an essential tool to measure the impact of your digital marketing.
Who is this course aimed at?
If your website is a key tool to your marketing efforts and you want an introduction to Google Analytics this course is ideal.
Who is this course not aimed at?
If you are an advanced user of Google Analytics, e.g. you know how to use regex filters and customised reporting this course is not ideal.
You don't have a website.