San Francisco, California
London, United Kingdom
TMPevent : Learning
Introduction to No-Nonsense Branding
What is this workshop about?
‘Brand’ must be one of the most misunderstood and mistrusted words in business! In this Noble Ox workshop we get to the truth behind branding as we explore how powerful, honest definition and tone of voice makes life easier for you and your audiences.
Workshop structure (maximum of 6 attendees)
1. Quick introduction to brand definition
2. Overview of Brand DNA tool
3. Break out groups to ‘have a go’
4. Back together for group feedback
5. Next steps to develop your own brand definition
About Noble Ox
Noble Ox is a trusted brand marketing agency with a reputation for creating no-nonsense, hard-working marketing to inspire clients and their audiences alike. More often than not, Noble Ox works with people who aim to enhance quality of life for people and the planet. In turn, we attract clients driven by the desire to deliver excellence and connect with target audiences in a meaningful way.
Since 2010, Noble Ox has helped over 60 third sector ventures and social enterprises with its programme of workshops and 1-2-1 marketing surgeries. Our continued support of The Melting Pot’s Social Innovation Incubator Award (SIIA) is a great example of this.
Noble Ox is also a member of Social Enterprise Scotland and has worked with Firstport and the Social Enterprise Academy on a range of initiatives and cost effective brand marketing support packages.
• Understand the essentials of ‘brand’ & ‘brand definition’
• Getting started with the Brand DNA tool
• Next steps - developing your own brand definition
TMP Members (including 'Networker' members and anyone in their organisation) attend for free.
*If for any reason you are unable to attend, please de-register your place on here (Eventbrite) in order for potential attendees (waiting list) to be notified.
*TMP Members who have registered as attending but cancel within two days of the event, or don't attend on the day, will be charged.
Would you like to fully take advantage of The Melting Pot's TMPevents, and not have to pay for them? Why don't you sign up to our 'Networker' membership package which gives you access to our co-working space for anyone involved in your company (e.g. employees, board members, or volunteers). As well as this, you will have free access to our TMPevents which which range from skill-share workshops through to advice sessions, monthly networking lunches and socials. For more information, contact Petra: firstname.lastname@example.org.
When & Where
The Melting Pot
The Melting pot stimulates and supports social innovation. We provide dynamic resources for social change makers. Our spaces and services enable people to work, meet, connect, learn, and hold events – all to make the world a better place.
We are the pioneers of co-working in Scotland. Our rich and diverse community access a specially designed, multi-functional, serviced office space in addition to a programme of inspiring, practical and connecting events. We welcome as ‘TMP Members’ individuals and organisations who are ‘working for a better world’. We support the next generation of social innovators through a special annual incubation programme.