Introduction to User Experience (UX) 2 Day Training Course
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Introduction to User Experience (UX) 2 Day Training Course

Introduction to User Experience (UX) 2 Day Training Course

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MadeSimple

20-22 Wenlock Road

London, United Kingdom

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Description

This course provides research-based guidelines, practical advice and real-world examples. Improve your website with our industry-leading two day web usability and user experience (UX) training course.  

Course Content

Defining & Measuring Usability

It’s critical that we can exactly define ‘usability’ if we are going to try and improve it, so we present and discuss the industry-standard definition (drawn from ISO 9241). We also discuss how this can lead to us being able to quantify and compare two designs’ usability.

User Behaviours

Understand the implications of first impressions, duration of visit, scrolling, screen resolutions and viewing & reading patterns

Design Principles

Some basic design principles that should be considered including user expectations, consistency, feedback, using design to communicate logic, avoiding 
clutter and Calls To Action (CTAs)

Usability Guidelines

A series of considerations for the home page, navigation & Information architecture, ‘About Us’ page, ‘Contact Us’ page, FAQs 
& help, error messages, on-site search, campaign landing pages and forms

User-Centred Design (UCD) Methods & Process

A number of best practice guidelines for when and how to use the following techniques (including exercises & examples) – Focus groups & interviews, card sorting, personas, heuristic 
evaluation, usability testing & paper prototyping and metrics/Analytics

Audience

The user experience design and testing course is ideal for anyone involved in managing digital projects or digital assets.

Typical attendees include: Marketing managers, project managers, product managers, website managers…

Dates & Time

The course runs 09:30 til 16:30 on September the 26th and 27th.


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MadeSimple

20-22 Wenlock Road

London, United Kingdom

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