NEW VENUE ALERT: The Horniman at Hays Galleria, nr London Bridge
Please go downstairs to the basement bar - we have our own bar down there which will have less of a queue (and only spend at that bar contributes to our minimum spend requirement).
Better for the supporter, better for your charity
Would you like to learn more about taking a supporter-led approach to fundraising?
In 2011 Anthony Nolan began to shift from a product-led fundraising strategy to focus on building stronger relationships with supporters. This shift led to an increase in net income from £189K to >£1m over the last six years.
In this month’s masterclass, guest speaker Lawrie Mallyon will explore the practicalities of how the charity makes relationship fundraising a reality. He will reveal how your charity can unlock maximum lifetime value from supporters and provide practical tips that are relevant to charities of all shapes and sizes.
Lawrie works in the Community Team at the national blood cancer charity, Anthony Nolan. He is responsible for looking after the charity’s high value community supporters. He focuses on building relationships and understanding the motivations of individual fundraisers in order to produce tailored stewardship plans that incorporate how they want to engage with the charity outside of fundraising, leading to better, long-term support.
Lawrie has been working in Community Fundraising for 6 years managing and supporting volunteers, fundraising groups, and individuals. Having started as a sole fundraiser at a small, local charity where he completed a fundraising scholarship, Lawrie has experience of working in different sized organisations with differing levels of resource.
Twitter - @lawriemallyon
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Please note: we are unable to offer any refunds or transfers
Please arrive by 6pm at the latest to take full advantage of 20 Minute Masterclass.
This is the programme for the evening:
6.00pm - Arrival
6.30pm - Introductions and 20 Minute Masterclass
6.55pm - Q&A
7.15pm - Networking with nibbles
The bar is open for you to order drinks yourself, and we provide delicious nibbles. Whether or not you’ve attended one of our networking meetings before, why not come along and make the most of this enjoyable social opportunity?
Sponsored by Eden Brown
As one of the first specialist Third Sector recruiters in London, Eden Brown have been supporting Fundraisers and have worked in partnership with charities and not for profit clients for over 25 years. We are really proud to play a part in such a special sector and feel passionate about the contribution we make to our candidates careers and to the growth and development of our clients.
Over the years we have evolved into one of the leading recruitment specialists in the sector, our charities team has grown throughout the UK and we now have dedicated regional consultants in Yorkshire, North West and the Midlands. We recruit across all income streams, from officer level up to senior appointments and have four specialist consultants in our London office who support income generation based roles, both temporary and permanent.
Sponsored by Give As You Live
Give as you Live was launched in 2010 to provide an easy way to raise free funds for charity.
We’ve come a long way since then, working with thousands of charities, fundraisers and stores to raise valuable funds and make a real difference. We’ve helped raise over £8 million for UK charities so far.
Give as you Live is one of a suite of products from Everyclick Ltd. Everyclick was founded in 2005 and offers a range of services for UK charities and fundraisers alike – including direct donations, fundraising pages, a search engine, print management and gift cards.
Where possible, we book reserve speakers for each IoF Thursday. These speakers will be able to give the 20 Minute Masterclass on a similar topic if our speaker is no longer able to attend. If, due to unforeseen circumstances, the speaker at an IoF Thursday event is unable to attend, we will notify you, and give you the details of the reserve speaker. We will email you via the address provided on the booking form as soon as possible. All those who have booked for the particular IoF Thursday will be able to cancel their place up to 2pm on the day of the event. If we are unable to confirm an alternative speaker for an IoF Thursday event, we will still go ahead and will facilitate a group discussion in place of the 20 Minute Masterclass followed by a networking session.
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IoF South East & London Region
The Institute of Fundraising South East and London Committee forms part of the UK-wide Institute of Fundraising, the professional membership body for charity fundraisers which works to develop, promote and champion excellence in UK fundraising.