Actions and Detail Panel
Justin Kirby: The Changing Landscape of Media and Marketing
Fri 21 October 2016, 11:00 – 12:00 BST
With an introduction by Paul Grainge, Professor of Film and Television Studies at the University of Nottingham, key note speaker Justin Kirby will be presenting on the changing media and marketing environment and the opportunities and challenges of branded entertainment. Kirby is a branded content expert specialising particularly on the impact of interactive technologies in business and marketing.