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Kick Start your Major Donor Fundraising
Thu 25 May 2017, 13:00 – 17:00 BST
Learn how to kick start or develop a fledgling major donor programme, without investing lots of money. We will debunk myths, calm nerves, share knowledge, remove obstacles and reduce fear in the face of major donor fundraising.
This workshop is a practical guide, providing tips on how to embed this high return income stream into your organisation.
- Defining major donors
- Models of major donor fundraising
- Major donor theory
- Managing expectations
- Organisational readiness
- How to find major donors
- Defining your cause for major donors
- Account managing donors
- Making the all important Ask
- Examples of success
- Cautionary tales
Limited to just 12 delegates to ensure practical coaching attuned to your needs.
Some nice things people have said about Mike’s major donor fundraising consultancy:
“Mike did a brilliant presentation for the Bristol Fundraising Group (a group of professional fundraisers from a cross the city). It was pitched perfectly and was a very honest and refreshing approach to Major Donor Fundraising, which the group found really useful and insightful. I'd highly recommend Mike, and we'd love to host a talk from him gain in the future!”
Hannah Litherland, Development Officer, Tobacco Factory Theatres & Co-ordinator Bristol Fundraisers Group
“Mike combines huge professional knowledge of fundraising management and strategy, with on-the-ground fundraising skills in major donor fundraising. These latter skills recently impressed everyone when he presented at a recent Bristol Fundraisers Group training session.
The great thing about his major donor approach is that he is able to adapt this fundraising stream to any size of charity and make it work for them. This is in stark contrast to many major donor fundraising courses where you soon feel rather dispirited that if you don't have a huge budget, lots of clever prospecting programmes and thousands of donors then this income stream not for your charity!”
Josie Forsyth (MInstF), Fundraising Manager, At-Bristol Science Centre
“Money Tree Fundraising supported us in reviewing our major donor potential and creating a case for support. It was real pleasure working with Mike and the team – they were very flexible and responsive to our requirements, and went above and beyond the brief. Their work has given us a really solid foundation on which to start building our major donor programme.”
David Elliot, Chief Executive, Trees for Cities
Feedback on Mike's Major Donor Workshop:
“Extremely interesting and thought provoking”
“Useful as a starting point for addressing the major donor challenges”
“Incredible value for money - the content and delivery of the course was exceptional.”
“Vital tool for anyone embarking or indeed already doing Major Donor fundraising.”
“Great tips on how to get started and get over fear or negative attitude (we don't have access to major donor, our cause is not attractive enough, etc.)”
“Whistlestop tour of the 'what, when and how' of major donor fundraising.”
“The presenter was articulate and highly motivated. We were impressed that he was giving us his time.”