Holland FinTech and Opt Insight would like to invite you to our October Knowledge Bites, a short content-driven meeting will be on Thursday, October 18th for Holland FinTech Members to engage with experts from Opt Insight and learn more about this topic.

These days, how can organizations strengthen their direct marketing activities given the changing privacy legislation? What has changed for the practice of direct marketing activities since 25 May 2018, the day on which the privacy legislation, GDPR, came to effect? How can an organization continue to justify "direct marketing" in a changing privacy landscape and increase its relevance (the opt-in challenge)? These are the questions that you will see answered in this session, the contribution made through a recent article from Opt Insight with legal editing from Baker McKenzie. A valuable original content, that we believe we help you understand this new reality and apply it to your business.

Agenda:

09:05 - 09:15 - Welcome Speech - Baker & McKenzie
09:15 - 09:20 - Welcome Speech - Opt Insight
09:20 - 09:50 - Opt Insight Challenge: Block 1
09:50 - 09:55 - Q&A
09:55 - 10:05 - Break
10:05 - 10:35 - Opt Insight Challenge: Block 2
10:35 - 10:40 - Q&A
10:40 - 10:45 - Closing & Thank you note
10:45 - 11:30 - Networking

If you have any questions, please contact sara@hollandfintech.com

Please note that photos and/or videos of you may be taken during the event for publicity and marketing purposes. Find out more about our privacy policy on our website.

Knowledge Bites: Direct Marketing and its Relevance by Opt Insight