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London BMC Converge - GDPR, How it affects you and your business

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The Ice Bar

31-33 Heddon St

Mayfair

London, W1B 4BN

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It doesn’t matter what you’re talking about with your B2B marketing colleagues this month, there’s one acronym that will be sure to creep into your discussion at some point. Right now, it’s GDPR that is on everyone’s lips.

But what’s focusing attention is that failure to get this right could result in big fines of up to €20MM or 4% of global annual turnover (whichever is greater). That’s likely to get the attention of the senior leadership in your business. It might have been okay for a business to disregard data protection in the past, but that’s no longer a viable option.

There are no shortage of legal teams offering their services to help B2B marketers (for a tidy fee natch), but aside from that there’s actually very little publicly available and impartial advice on the same.

As ever, the BMC team are here to help and we’re organising a discussion with key speakers for B2B marketers on GDPR. Find out how it affects you at our next Converge event this October.

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Location

The Ice Bar

31-33 Heddon St

Mayfair

London, W1B 4BN

View Map

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