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lovelocalexpo, seminar three - Love Letters for Business

Rachel Kay, lovelocalnetworking

Wednesday, 26 April 2017 from 13:00 to 13:30 (BST)

lovelocalexpo, seminar three - Love Letters for...

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1d 1h 54m Free  

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Seminar three at lovelocalexpo2017...

Love Letters for Business, by Anne Williamson of Lucrative Consulting

So many of those I work with have 2 words taped to their computer screens. What are those 2 words and why are they so important? Find out when you attend this fun and informative talk.

How often do you communicate with your customers?

This talk is not just about writing sales letters. The hints, tips and techniques I share with you can be used for ALL your marketing material – emails, letters, brochures, web pages, etc.

You will see the sales letters that make prospects not only take your call, but know exactly who you are when you ring to make an appointment.

You’ll be shown a step by step example of a well-known car manufacturer wasting a ton of money on leaflets … and learn how they could make so many more sales if they only applied my ‘measles test’ to their written work.

I will walk you through the leaflet that comes through my door, and explain the ‘sins’ this leaflet is making, so much so, that it might as well have not been printed. 

You will learn the powerful techniques that will help you change the way you communicate with your customers and get results.


Anne Williamson is the Director of Lucrative Consulting. Anne teaches companies how to increase sales and more importantly profit. She does this by showing companies how to develop long lasting meaningful relationships with their customers, rather than treating them like they are a one night stand. Call Anne traditional, call Anne crazy, call Anne stark raving bonkers but with over 20 years in this marketing game Anne still thinks this is the best way to grow your business.

Anne’s experience has been gained through a wide variety of sectors, from start up businesses to multi million pound international companies over a 20 year period. She has also been involved in taking a company to franchise level and yet still retains a plain speaking, no BS approach to marketing.


Many of those who work with Anne have fabulous businesses that have either plateaued or have areas within them that are underperforming. Anne loves with working with companies that really are serious about growth and only works with open minded business owners who have a drive to succeed and a genuine love for their business and more importantly their customers.


Anne is very customer focussed and believes customer service and feedback are imperative to building a business, which is then reflected in continuous growth and profitability. Everything a business needs to grow is already within. So many companies go chasing new customers all the time, when they really should be developing long lasting relationships with their existing customers – not treating them like a one night stand.

Check Anne out at

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For more information on lovelocalexpo, or to book your FREE Visitors Pass (if you haven't already) please visit

lovelocalexpo is part of the lovelocalnetworking group based near Blackburn. We exist to connect local businesses together so they can meet and use each others' services. This keeps local monies in the local Lancashire community, helping local businesses and economies to grow.

For more information on lovelocalnetworking please visit


NB! Registration for this event is for Jackpot Networking only, please register for a FREE Visitors Pass as above too

Do you have questions about lovelocalexpo, seminar three - Love Letters for Business? Contact Rachel Kay, lovelocalnetworking

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When & Where

Impact Conferencing
Sycamore Avenue
BB12 6QP
United Kingdom

Wednesday, 26 April 2017 from 13:00 to 13:30 (BST)

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Rachel Kay, lovelocalnetworking

Rachel owns and runs the lovelocal group comprising lovelocalnetworking, lovelocaltraining and lovelocalexpo. lovelocalnetworking is informal evening networking for local businesses. Two events run per month, one in Pendle/Burnley and one around Blackburn/Darwen. For more information please visit

lovelocaltraining is our business training arm offering courses on social media, dissolving stress, teaching the art of networking, NLP and much more via our training partners. For more information please visit

lovelocalexpo is our annual business expo attracting a huge variety of local exhibitors from across Lancashire. lovelocalexpo Accrington ran on 1 Sept 2016 and was a fantastic day, our 2017 date will be announced by the end of this year.

  Contact the Organiser
lovelocalexpo, seminar three - Love Letters for Business
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