This is a new workshop created specifically for LSE’s female professional services staff and run by Sonja Grussendorf (LTI) and Amy Mollett (Social Media Manager).

We will explore the opportunities for using social media in professional networking and effective communication; learn how to use social media to its fullest extent when hunting for jobs; explore how to maximise conference experiences, and consider the pros and cons of creating a “personal brand”. The workshop format will be discursive and explorative. The aim is to provide participants with the skills to make intelligent choices about a variety of platforms now and in the future, as social media brands have 'short shelf lives'. We recommend that participants bring some mobile device to the workshop (laptop, tablet, smartphone), though it is not entirely necessary and laptops and ipads can be made available for loan for the workshop if needed.