Lunch and Learn: How to use AI in marketing ethically and responsibly

Want to create high-quality content faster without losing your brand's voice or accuracy?

Join expert marketer Martin Wilde for a fast, hands-on session for organisations on using AI across your marketing and comms.

From website content and email marketing to social posts and promotional materials, learn how to ideate, draft, localise and repurpose quickly without the risk of creating generic content, losing accuracy and your unique tone of voice.

Leave with a pre-publish checklist, challenge prompts and a process that keeps content accurate.

Topics covered in this session

• A practical, end-to-end workflow, from idea to publication, with clear approval steps that protect accuracy, tone and reduce bias

• A copy-and-paste prompt pack to ideate, outline, draft and publish repurpose across web, email and social

• Ethical guardrails and quick tests (cite-or-strike, five-second clarity, bias scan)

About the speaker

Martin Wilde helps purpose-led organisations grow their reach and impact through clear, strategic communications and marketing.

He specialises in SEO, PPC, simple attribution systems and training, and has delivered training to more than 300 marketers across a variety of organisations.

If you have any questions you'd like Martin to answer during the webinar, please send them to events@enterprisenation.com.

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How to join the online webinar

When you register for the webinar, you'll receive an automatic email, including the Zoom link to access the event. The event will begin at the time and date stated in the registration information. If you don't receive the link within two hours of signing up via Eventbrite, please let us know by emailing events@enterprisenation.com. (Note: It may be in your junk folder.)

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