We’re excited to invite you to our Virtual Lunch and Learn on How to Do Pricing, hosted by Matt Roberts from Stripe on 9th & 16th March from 12.30-1.00pm GMT.

Building a company is hard, getting paid should not be : we are partnering with Stripe to host a workshop on how to price your B2B product or service. Pricing your B2B product or service is not as easy as it seems. 67% of founders admit to guessing their pricing and almost 50% don’t even consider it until their product is built.

There will be 2 sessions covering the following (join the session/s that suit you and your company needs best, you will receive a calendar invite for both):

9th March 12:30 - 1:00 pm - Pricing Strategy session covers:

Why pricing is an integral part of a GTM strategy
The foundations of pricing your B2B startup
How to capture value and target users through pricing
Assessing Willingness to Pay

16th March 12:30 - 1:00 pm -Pricing Model session covers:

Packaging - different pricing models (tier-based, per seat, per use, hybrid etc)
Freemium vs Paid pricing
How to experiment with your pricing as you scale
Communicating pricing to your customers

There will plenty of time for questions

We really hope you can make it

Lunch & Learn: How To Do Pricing