John is a vastly experienced salesperson with 40 years of commercial experience to draw upon.
By the mid 80’s he was a partner in a local nightclub and establishing a successful alcoholic drinks business that serviced both small and large customers both nationally and across Europe.
John then ventured into software sales moving to the USA to learn and work from a major player in the automotive sector. He returned as UK sales manager selling multi-million pound deals to major car dealerships.
He then subsequently went on to develop a software division for a very successful regional IT company selling into multinationals, SME’s and startups.
In 2020 John set up Fresh Eyes Associates, a sales consultancy that helps small businesses develop realistic sales strategies, implement successful sales processes and maximise life-time revenues with effective account management.
As a director of the Chichester Chamber of Commerce, he was the driving force to develop the Bognor Regis Business Forum
Sales 101 –
John will be looking at a range of sales topics that will help you improve both the efficiency and profitability of your sales efforts. John will give clear simple advice for you to take away and implement in your own business.
Subjects will include:
Sales strategy – Know your numbers and customers
Sales process – strip out waste and develop a repeatable winning play book
Account management – maximise the lifetime spend of your clients.
