Lunch+Learn: De-risk Your Product Development

About the session:
Following the right design strategy is essential for hardware startups to de-risk their product, validate assumptions early, and avoid costly mistakes. We will cover three core pillars of the design process: user-centered research, creativity, and iterative prototyping, illustrated through real projects.

About the speaker:

Pablo Pérez is co-founder of Studio Matter, a multidisciplinary design consultancy that supports start-ups throughout their entire product development journey, from early ideas to mass manufacture and commercial rollout. Having worked with over 50 SMEs across a wide range of sectors, he and the team have developed a deep understanding of the common roadblocks hardware founders face, and how to deliver effective solutions that lead to a smooth and successful path to production.

About Lunch+Learn:

Lunch+Learn is a programme designed to give you practical knowledge and expert insights to help grow your business. Plus X Innovation brings in expert speakers monthly across a range of topics, giving you the opportunity to learn helpful skills and information, ask questions, make connections, and get to know other enterprising leaders. Lunch is provided for all attendees, so register to secure your place!