MailChimp, LeadPages, and Wordpress - Complete Email Marketing Scheme

Master email marketing with MailChimp, LeadPages, and WordPress for real business growth.

Overview

This course delivers a thorough understanding of email marketing essentials using MailChimp, LeadPages, and WordPress. You will explore how to design, manage, and optimise email campaigns that effectively attract and retain customers in today’s digital landscape.

Focusing on integrating these powerful platforms, the course guides you through creating lead generation funnels, managing subscriber lists, and building engaging landing pages. Whether you’re a business owner, marketer, or aspiring digital strategist, this course offers the knowledge to enhance your email marketing efforts with measurable results.

Learning Outcomes

• Understand how to build and manage email lists efficiently.
• Create effective landing pages to capture high-quality leads.
• Design email campaigns that engage and convert subscribers.
• Integrate MailChimp and LeadPages seamlessly with WordPress.
• Analyse campaign data to improve future marketing strategies.
• Apply basic SEO principles to enhance email marketing reach.

Who is this Course For

• Digital marketers wanting to improve email marketing techniques.
• Small business owners seeking to grow their customer base.
• Content creators looking to increase subscriber engagement.
• Freelancers aiming to offer email marketing services.
• Marketing assistants wishing to expand their digital skillset.
• Entrepreneurs interested in generating leads online efficiently.
• Website managers responsible for integrating marketing tools.
• Anyone curious about combining MailChimp, LeadPages, and WordPress.

Career Path

• Email Marketing Specialist — Average UK salary: £27,000 per year
• Digital Marketing Executive — Average UK salary: £30,000 per year
• Content Marketing Coordinator — Average UK salary: £28,000 per year
• Social Media Manager — Average UK salary: £32,000 per year
• Marketing Assistant — Average UK salary: £23,000 per year
• Web Content Manager — Average UK salary: £29,000 per year