How do you keep in touch with your existing or past customers? Sending a regular email newsletter that offers your customers added value is a great cost effective solution. MailChimp allows you to send newsletters to 2000 people for free. After this ½ day workshop, you will leave with a contact list, signup forms and a first draft of your newsletter. You will understand how to use the reports generated by Mailchimp to follow up on any interest shown by your subscribers.
The course will cover:
What type of newsletter to create
o Opt in policy
o Importing from Excel
o Creating groups within a list
Designing the look of a newsletter
Using images within a newsletter
Using hyperlinks within a newsletter
Test a newsletter and send
Revew the Mailchimp reports
When & Where
Concise Training was established in 2008 by founder Mary Thomas. Mary was an early adopter of social media and used it for promoting her IT training services. It soon became clear that her social media expertise was also in demand.
Since then Concise Training has been providing social media training to businesses and individuals via bespoke on site training, face to face workshops and online courses. Mary has written two books including the much acclaimed "Social Media Made Simple" and she established the first accredited Social Media qualification in 2011, the ITQ in Social Media which is accredited by City and Guilds.
Concise Training offers flexible IT and Social Media Training and Management. As professional trainers and highly experienced social media users, they can offer interactive, hands on training in applications across the social media and office arena. The approach that Concise Training adopt is to keep courses simple, affordable, personal and enjoyable.