With more than 460 million members and over 4 million businesses worldwide using online professional network LinkedIn, it has fast become a platform that brands can’t afford to ignore.
So what is this workshop about? As the first instalment of The PR PROgramme, this session will focus on developing your understanding of LinkedIn as a marketing tool - how to create a personal brand through your profile, what makes a perfect company page and tips on how to encourage engagement and interaction.
What will you learn?
By attending this session on Thursday 15th December 2016, you’ll learn how to use LinkedIn to effectively promote yourself and your business. During the three hour workshop, you'll be given guidance on:
- The basics of LinkedIn
- How to create the perfect LinkedIn profile
- Building and managing your connections
- How to raise your personal profile on LinkedIn
- How to create and publish relevant content
- Driving visitors from your profile to your online channels
- How to undertake searches and optimise your profile
- The rules of LinkedIn: Dos and Don’ts
Who will benefit from attending?
Business owners and in-house PR / Communications Executives are ideally placed to attend this workshop.
Free parking and refreshments will be included at John Buddle Business Village in Newcastle upon Tyne, so please make sure you save the date for this exciting opportunity to discover how LinkedIn can work for you
How to book:
Tickets are £75 (plus Eventbrite booking fee) per person.
For more information on The PR PROgramme and the discounted packages available, visit www.kdcommunications.co.uk/pr-programme
Get involved in the conversation online using the #PRPROgramme.