In this session we’ll talk through types of customers and how to communicate with them, consumer and business driven sales models, moving through the sales funnel and developing robust pipelines to success.
We'll also cover:
Understanding the buyer journey
Recognising buying signals
Where marketing ends and sales begins
Upselling and cross selling
Our events are fully funded and open to all local businesses, however you will need to complete our registration and enrolment forms in order to participate. Visit our website to complete this online before attending or alternatively, please turn up to your chosen event 15 minutes early to finalise in person.
Andrew Hatcher, Senior Business Finance Advisor
As a Senior Business Finance Advisor for GetSet, Andrew brings with him many years of experience working in the financial services, media and technology sectors.
Having been involved in Venture Investing as part of the Greenhouse Fun, he has also started up, run and sold a number of businesses in the UK and US. He has experience in all areas of finance from simple business management through to crowdfunding and ultimately to acquisition and divestment.
Andrew is an avid cyclist and Brighton and Hove Albion fan, and is delighted to be joining the experienced team of professionals at GetSet for Growth East of England. He is looking forward to working with SMEs across the region to help them optimise their financial situations and implement sound business planning principles to achieve their growth potential.