Manchester DM #8 - Digital Marketing Event

Our eighth Manchester DM event from Cedarwood Digital in partnership with Evoluted!

After the success of our first seven Manchester DM events, come and join us for our seventh event focused on all things digital marketing! Featuring three brilliant digital marketing talks and laid-back vibes!

Whether you're a seasoned pro or just starting out, this is the place to be. Network with industry experts, gain valuable insights, and stay ahead of the curve in the fast-paced world of online marketing.

Like other events, Manchester DM will be free-to-attend, casual and fun, with diverse speaker line-ups and illuminating topics spanning the whole breadth of digital marketing.

Location: Feel Good Club, Manchester

Schedule for the evening

17:45 - Arrive, grab some free pizza and a free drink

18:15 - Intro and welcome

18:30 - Listen and learn from our three amazing speakers

19:30 - Get social with our team, speakers and your fellow Manchester DM attendees

Speakers

• Aliya Machat, Influencer Account Manager @ Silverbean

Talk: "Influencer Marketing Decoded: Who’s Really Worth Your Brand’s Time?"

Description - Summary: Introduce the concept of influencer marketing, explaining how it works and why it’s one of the most effective ways to engage audiences today. Break down the different types of influencers—mega, macro, micro, and nano—and highlight their unique strengths. Use real-world examples to show how brands can partner with the right influencers based on their goals, target audience, and budget. Emphasise how understanding the right type of influencer can maximise authenticity and ROI, making influencer marketing a valuable tool for businesses of all sizes.

• Nick Handley, Head of Paid Media Performance, Impression

Talk: "Lazy Marketing: How to Use Automation to Get More Done"

Description - In 2025, marketing is undergoing a seismic shift. AI and automation aren’t just tools, they’re becoming essential parts of high-performing teams.

In this talk, Nick explores how performance marketers can use AI not to replace people but to empower teams, streamline workflows, and deliver better results with less burnout.

Through real examples and honest insights, Nick will explore how to apply automation and AI to your day-to-day work in ways that make your team more effective, more creative, and more competitive.

• Callum Lockwood, Head Of SEO, Re:Signal

Talk: "Winning in eCommerce SEO: Adapting to Google’s New Rules"

Description - Callum will cover 3 core areas which follow an overarching theme - Google’s changes in eCommerce. He will provide practical guidance on what brands & retailers can do to adapt and increase performance.

Don't miss out on this opportunity to connect with like-minded individuals and expand your knowledge. See you there!