Free

Market Research and Selection Masterclass - Hereford & Worcester

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Open Space Rooms

Upper Interfields

Malvern

WR14 1UT

United Kingdom

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Are you frustrated by ad hoc enquiries from all over the world? Would you like to start selling overseas but have no idea where to start? John Harrison is an international strategy and marketing expert and will help you to prioritise overseas markets using market research

You will learn:

  • How to use a practical model for selecting and prioritising export markets and the benefits of undertaking market research
  • How to prepare a research project plan to develop a strategic approach to your international business
  • Real knowledge to take away and use in your company in the form of a model for effective and time-saving desk research using the internet
  • The key concepts that are important when visiting an overseas market to conduct research and some pointers to use in selecting and commissioning professional research
  • How to use a framework to ensure you don’t forget anything when you undertake market research
  • Information about marketing research support available to you through DIT

Please Note: This Masterclass is for West Midlands companies who are looking to export.

For further information please contact the marketing and events team on 0121 607 1902.

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Date and Time

Location

Open Space Rooms

Upper Interfields

Malvern

WR14 1UT

United Kingdom

View Map

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