Marketing a Yorkshire tourism business in the digital age

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The Devonshire Arms Hotel & Spa

Bolton Bridge

Skipton

BD23 6AJ

United Kingdom

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A marketing seminar delivered by Creative Marketing Services

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Marketing a Yorkshire tourism business in the digital age

Marketing has changed and canny organisations now use a wealth of digital techniques, alongside traditional, to build enquiries, develop their brand and improve their bottom line.

In this seminar, specially developed for the Yorkshire tourism market by Creative Marketing Services, one of the region’s leading marketing agencies, you’ll cover the basics of marketing and the impact and potential for you of social media marketing. You’ll learn what makes a website attractive, engaging and appearing earlier on Google searches. What are the differences between the social media platforms, and which should you use and why? Why is attracting followers and ‘likes’ only a very small part of the solution? What makes exciting content and how often is it needed? What do phrases like blogging, bloggers, hashtags and boosted posts actually mean? How do you attract positive comments and what do you do about a negative one?

This seminar is an absolute must for any tourism or business owner or senior manager with a responsibility for marketing.

Members of Welcome to Yorkshire can attend the seminar for free, as part of their membership. If you are interested in membership please contact Kiah Ovenden kovenden@yorkshire.com / 0113 306 1032 for more information.

Date and Time

Location

The Devonshire Arms Hotel & Spa

Bolton Bridge

Skipton

BD23 6AJ

United Kingdom

View Map

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