£30

Marketing and Branding Masterclass for Small Charities

Event Information

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Location

Cambridge CVS

16 - 18 Arbury Court

Cambridge

CB4 2JQ

United Kingdom

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Event description

Description

Do you want to improve your charity’s marketing? Want to develop a stronger charity brand?

This is an Interactive Master Class that will introduce participants to the basic principles and concepts of charity marketing. This session is tailored specifically for small charities aiming to develop their brand and marketing plans. You will be shown marketing tools to help you create innovative and low cost strategies and you will leave with a marketing plan that you can further develop for your charity.

This Masterclass is beginner to intermediate level and is aimed at those who are ready to develop a marketing plan.

By the end of the session you will have:

  • Understood the nature of strong brands and how to improve your charity’s brand

  • Be introduced to the principles of strategic marketing planning

  • Be shown tools for developing your own marketing strategy

  • Developed your marketing plan

  • Learn ways of encouraging your Board to adopt your marketing plans

Trainer Bio: Madeleine Cassidy

This training will be led by Madeleine Cassidy, a classically trained Marketer with experience of national brand marketing. Madeleine has been a Charity Chief Executive of small charities for over 15 years, following a career at a national brand and has experience of developing marketing plans on both large and tiny budgets.

Workshop:
We ask that all attendees arrive 15 minutes before the workshop starts to allow for registration and ensure a timely start and the smooth running of the workshop. Tea and coffee will be provided throughout the day, however lunch will not be provided.

Venue:
The venue - CCVS - have advised that it can be difficult to find the entrance. Please use the information provided on their website here to ensure you arrive at the right location.

Accessibility
We want to make sure all of our workshops meet your needs, so if you have any questions about accessibility please email alexander.wells@smallcharities.org.uk.

Booking:
You must be a member of Small Charities Coalition in order to attend this workshop. If you aren't already you can register for free here.

Waitlist:
If the places have all been filled please do add your details to the waitlist and we will let you know as soon as a place becomes available.

Cancellations and Refunds:
If you cancel your place 3 full working days before the event takes place then you are entitled to a full refund by request. Refunds for cancellations after this point are given at the discretion of Small Charities Coalition.

If you cannot make a workshop please advise us as soon as possible. Workshops normally have a waitlist and if you notify us early enough then there's a good chance another charity can attend in your place.

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Date and Time

Location

Cambridge CVS

16 - 18 Arbury Court

Cambridge

CB4 2JQ

United Kingdom

View Map

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