Marketing Communications Online Training
Multiple dates

Marketing Communications Online Training

By Training Express

Get ready to level up your marketing game with our online training - boost your skills and rock your communications strategy!

Location

Online

Good to know

Highlights

  • Online

Refund Policy

Refunds up to 7 days before event

About this event

The Marketing Communications Online Training course is designed to provide a strong foundation in the principles, practices, and strategic elements of modern marketing communication. This comprehensive training helps learners grasp the theoretical and practical dimensions of communicating value to consumers across diverse platforms.

Through structured modules, this course breaks down how brands craft and deliver messages, how consumers interpret them, and how communication tools contribute to building brand identity, increasing engagement, and driving purchase decisions. Special attention is given to ethics, consumer psychology, and the marketing communication mix – ensuring learners are equipped to make informed, ethical, and impactful marketing decisions.

Learning Outcomes

  1. Understand core principles of strategic marketing communication planning.
  2. Apply communication theory to real-world marketing campaigns.
  3. Evaluate the ethics behind various communication strategies used.
  4. Interpret consumer behavior and decision-making process insights.
  5. Implement the marketing communication mix effectively and ethically.
  6. Develop messages tailored for targeted consumer engagement channels.

Course Link : Marketing Communications Online Training

Course Curriculum

  • Lesson 01: Introduction to Marketing CommunicationLearn the core concepts and functions of marketing communications.
  • Lesson 02: Communication Theory (Murf Version)Explore structured communication models relevant to marketing strategies.
  • Lesson 03: Ethics in Marketing CommunicationsUnderstand ethical practices and responsibilities in communication campaigns.
  • Lesson 04: Understanding Consumer Mindset (Customer Decision-Making Process)Analyze customer psychology and stages of decision-making behavior.
  • Lesson 05: The Marketing Communication MixApply the right mix of tools to achieve communication objectives.

Disclaimer:

This is an online course with pre-recorded lessons. You will get access to the course within 48 hours after your enrolment.

Frequently asked questions

Is this a live course?

No, all our courses are fully online and self-paced. You can study anytime, anywhere, based on your own schedule.

How do I access my course?

Once you enrol, your course access will be activated within 48 hours. You'll receive an email with your login credentials and instructions.

How long does the course take to complete?

As this is a self-paced course, you can complete it at your own speed—there are no deadlines.

Will I receive a certificate?

Yes, upon successful completion, you’ll receive both a digital and a hard copy certificate. Please note: hard copy delivery fees apply—£3.99 (CA) and £10 (international).

Can I revisit the course material after finishing it?

Absolutely. You’ll have lifetime access to all your course content, so you can return to it whenever you like.

Is the course beginner-friendly?

Yes, our courses are designed to be accessible for beginners. No previous experience or qualifications are necessary.

What kind of support is available during the course?

We offer 24/7 learner support. Our team is here to assist you with any questions or technical issues.

Do I need any special software or equipment?

No special equipment is needed. All you need is a device such as a smartphone, tablet, or computer with internet access.

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Training Express

Training Express is a premier course provider in the UK, trusted by over 1,000,000 students and 10,000 business partners worldwide. Established by a dedicated team of experts, we specialise in delivering accredited certification and training designed to enhance organisational performance across various sectors and industries. Our comprehensive courses focus on promoting high standards of food hygiene, business wellbeing, and workplace safety.

From £10.00
Multiple dates