£38.57

Marketing for Growing Businesses

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Milsoms

Kesgrave Hall

Hall Road

Kesgrave

IP5 2PU

United Kingdom

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Refunds up to 7 days before event

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Plan your marketing to gain brand awareness and sales.

Grow your business and customer base with our more advanced marketing course which will help you gain the information, insight and structure you need to grow your business (if you're new to marketing try our Kickstart Your Marketing course before booking this one). This masterclass will provide you with the information and structure you need to handle growth.

We'll look at how marketing affects profitability, why having a clear vision, mission and values will enhance your brand. Why strategic marketing planning is so important and how it relates to company-wide planning and marketing operations

Situation analysis

External environment – PEST analysis

Internal environment – classifying strengths and weaknesses

Coordinating the marketing audit –SWOT Analysis

Setting strategic marketing objectives

Understanding existing and potential customers

Segmenting customers, selecting the best targets

The process of competitive advantage and brand position development

The 7 elements of the Marketing Mix

Implementation, the use of key performance indicators and evaluation

Putting together an actionable plan

Course Tutor Selina Noton

Supported by Suffolk Coastal District Council







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Date and Time

Location

Milsoms

Kesgrave Hall

Hall Road

Kesgrave

IP5 2PU

United Kingdom

View Map

Refund Policy

Refunds up to 7 days before event

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