Marketing masterclass: Attract customers with powerful organic marketing

Marketing masterclass: Attract customers with powerful organic marketing

Learn how to implement powerful organic marketing that will attract and convert customers in this online marketing masterclass!

By Lorna Bladen: a start-up loving marketer

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About this event

Join this monthly online masterclass and learn how to supercharge your marketing strategy with powerful organic techniques.


Discover start-up success tactics for attracting and converting customers on a bootstrap budget.

Lorna will lead this relaxed, friendly and collaborative session by sharing proven strategies and actionable tips to help you reach your target audience effectively, including:


  • What's your story? Learn how to hone in on your 'why' and amplify it consistently
  • Champion your brand: Be inspired by successful start-up founders with personality
  • Connect emotionally: Tips to cultivate a community with strong content pillars
  • Show up consistently: Repetition + consistency = success!
  • Solve a problem: Marketing the impact you're having on the world
  • Let your product do the talking: How to encourage user-generated content
  • Community matters: How to get your community to be your biggest advocates
  • Ask. Listen. Act: Using customer feedback to refine your business model
  • Make it easy: Web tools that can help you reduce friction and increase conversions
  • Have fun! Are you entertaining your audience and enjoying the journey?


If you are a founder, work in a small business, or are interested in upskilling your marketing and want to achieve remarkable results, this is the event for you. Sign up now!

About Lorna Bladen
Lorna is an enthusiast for supporting small brands with big ambitions. Across the past decade, Lorna has been deeply immersed in the UK start-up and small business scene, working to inspire and upskill the dreamers and doers to bring their ideas to life.

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About TERN
TERN is a non-profit that supports refugees to start their own business. Their mission is to enable refugees through the power of their own ideas. Find out more. 100% of donations received will be transferred to The Entrepreneurial Refugee Network - a social enterprise and non-profit, registered as a Community Interest Company limited by guarantee in the United Kingdom.

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