Marketing: Where to start

Practical, honest marketing advice for small business owners.

There’s no shortage of people online promising overnight success. But if you're running a small or solo business, what you really need is a clear, achievable way to get your marketing off the ground — without the jargon, overwhelm, or pressure to spend money you don’t have.

That’s why we’re hosting this free workshop in Chesterfield — created specifically for local businesses who want to market themselves better, but aren’t sure where to start.

Led by Natalie Burkinshaw, founder of Crush, a multi-disciplinary creative agency that’s been helping businesses grow for over 20 years. Award-winning and proudly based in Chesterfield, Crush works with companies of all shapes and sizes — from ambitious start-ups to global organisations, across a diverse range of sectors

This workshop will walk you through the foundations of great marketing — how to think about your brand, what channels make sense for you, and how to build a simple, realistic plan with actionable steps you can take straight away.

What you’ll come away with:

• A better understanding of what marketing really is (and isn’t)

• A simple framework for planning your own activity

• Tips and tools for making the most of your time and budget

• Confidence to start taking action

This isn’t about fads and trends — it’s about real guidance for real businesses.

Further information

The location has accessible toilets and parking in close proximity.

We are keen to ensure you have the best possible experience. If you have any specific requirements, please kindly let us know by ticking the accessibility box when booking and a member of the team will be in touch to discuss your needs.

Alternatively, if you would like to speak to a member of the team before booking, please either email cbc.eventbrite@chesterfield.gov.uk or call 01246 267703 and reference the event that you are interested in attending.

This event is open to Chesterfield based businesses. Places are limited and will be allocated on a first-come, first-served basis (based on one place per organisation). If you would like to attend, please book a place as soon as possible.

By booking, you give consent for Chesterfield Borough Council Innovation Support Programme to contact you regarding this event and to your details being stored within our records. Chesterfield Borough Council is a registered data controller and will process your personal data in accordance with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018 and other applicable legislation.

The Council will use your personal data to process this booking. You will receive communications from us that are necessary for the Council to manage this and provide support.

Privacy Notice

The Council seeks to comply fully with data protection laws and ensures all our contractors and suppliers also comply. For more information about how your personal data is used please see our Privacy Notice https://www.chesterfield.gov.uk/privacy

This project is part-funded by the UK government through the UK Shared Prosperity Fund