£55

Marketing your Community Projects

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Creative Works

7 Blackhorse Lane

London

E17 6DS

United Kingdom

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MAKE YOUR PROJECTS A SUCCESS WITH CREATIVE MARKETING



You have a great project on the horizon, how will you know if your target market and audience will engage?

Why is it so important to understand and meet your audience needs?




Learning goals

This masterclass will give you a whistle stop tour around the Marketing Mix and help you plan a Creative Marketing and Audience Engagement Campaign on a Shoestring Budget.

Find out how to:

  1. Define your marketing goals and objectives.

  2. Align the key benefits and features of your projects with your target audience or beneficiaries' needs and interests.

  3. Develop your copywriting skills to yield the desired response for your campaigns.

  4. Apply storytelling as an effective marketing tool to grab attention and create an interest

  5. Creatively maximise the marketing mix on a shoe string budgeting: Press and Media Relations, Advertising, Social Media, Direct Marketing


Who should attend?

This workshop is ideal for creative professionals, entrepreneurs and small business owners who are looking to discover the tips and techniques to promote their work and reach and engage with a diverse audience. Our workshops are practical and engaging. We introduce marketing tools, tasks and activiites that you can easily apply to your own current and live projects and programme of work. If you're thinking about delivering creative projects in the community, this is a unique opportunity to plan and explore a range of marketing ideas. You will have the space to think about your creative vision and the various ways to connect with your target market.


About the workshop leader

This workshop is delivered by Kemi Bamidele, Director of Creative Training Hub. Kemi will share over 10 years Marketing and Project Management experience. She holds a CIM Diploma in Marketing and recently graduated as a Digital Mum on their Social Media Course. Kemi has worked with a range of creative businesses, social enterprises and non-profit organisations and brings skill and talent on how to engage with hard to reach audiences and key stakeholders. As a Senior Project Manager she has run a number of projects using social media to support crowdfunding campaigns, research and development, project monitoring and impact measurement. Her approach brings an integrated marketing approach, combining audience engagement, community outreach and social media with project management.




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Date and Time

Location

Creative Works

7 Blackhorse Lane

London

E17 6DS

United Kingdom

View Map

Refund Policy

No Refunds

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