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Marketing your social care business masterclass

Lynden Consulting Ltd

Wednesday, 9 May 2018 at 10:00 (BST)

Marketing your social care business masterclass

Ticket Information

Ticket Type Sales End Price Fee VAT Quantity
Standard price 2 May 2018 £299.00 £0.00 £59.80
*Small charities/Social enterprise
*Small charities/Social enterprise - annual revenue max. £250k
2 May 2018 £199.00 £0.00 £39.80

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Event Details

In this practical and interactive masterclass you will develop an understanding of the essentials of marketing to gain the core skills you need to market your business and create a competitive edge.

Ambitious business owners know that good marketing is the key to business success. With the challenges gripping the sector, if you manage a social care business and need to learn more about effective marketing then this masterclass is for you.

You will learn the vital role of your customer in marketing planning, gain practical skills for building a growth focused marketing strategy and develop an understanding on how to use different marketing channels to grow your business.

What this masterclass will cover

Key learning outcomes:

  • Understand the social care market, trends and characteristics and how it impacts your marketing planning.
  • Identify your customers and learn different techniques to target them more effectively.
  • Gain valuable insight into what customers want from services to help you create an appealing offer.
  • Learn how to use different marketing activities and tactics – from social media to PR, advertising and more - to grow your business and build your brand, including an overview of GDPR.
  • Discover how your existing customers can help you to grow your business.

We’ll use your business and those of other participants as real life case studies so you understand how marketing strategies can specifically apply to you.

Who should attend?

This masterclass is for owners/managers; marketing professionals who want to specialise or improve their knowledge, or anyone with an interest in marketing in the social care sector. You’ll leave the workshop with a comprehensive introduction to marketing and its main principles, including a range of tools and techniques you can start using straight away to improve your competitiveness.



“Enjoyable and helpful training. I found all the topics covered relevant.” 

“Thoroughly enjoyed the group discussions, sharing experiences and finding solutions. I would like to roll this out to my entire service.”

“I found the whole day very useful as I am fairly new in post.”

“I found the whole workshop was excellent and had a fantastic day, thank you.”


Venue: Monticello House, 45 Russell Square, London WC1B 4JP

Time: 10am - 4pm (lunch provided)


Refunds and Cancellations

Cancellations must be received in writing via email to and must contain the full booking details. Include full delegate name and organisation name and contact details.

The following charges will apply if you wish to cancel a booking:

  • For the period of four weeks prior to the event start date, no refund or credit will be given on cancellations. 
  • Five to eight weeks prior to the event – 50% refund
  • Eight weeks or more prior to the event – 100% refund 

No refunds or transfers will be given for non-attendance.   

Do you have questions about Marketing your social care business masterclass? Contact Lynden Consulting Ltd

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When & Where

Monticello House
45 Russell Square
WC1B 4JP London
United Kingdom

Wednesday, 9 May 2018 at 10:00 (BST)

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Lynden Consulting Ltd

Lynden Consulting is a specialist marketing and communications company. The masterclass programme has been specifically designed to support businesses within the health and adult social care sector to improve their marketing capabilities to support business growth and development.


The masterclasses provide a confidential place for delegates to learn and develop their marketing and communications skills, ask questions, share experiences and meet with peers.


Delegates say they feel inspired and motivated with new ideas to turn into action plans after attending one of these masterclasses.


The masterclasses are available to private, public, not-for-profit and social enterprise businesses. This includes operators of retirement living communities, extra care housing, residential and nursing care, outreach, day care, intermediate care, home care, and specialist provision for adults and older people. 

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Marketing your social care business masterclass
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