Masterclass: From research to scaling a business

This Masterclass is for anyone turning an idea that started in a lab or university into a real business that actually works in the outside world. Alyssia talks honestly about what it takes to move from research and proof-of-concept to customers, revenue, and growth - without getting stuck in grant cycles or academic comfort zones.

You’ll hear practical advice on spotting which ideas are worth backing, stress-testing them against real market needs, and building confidence with investors, partners, and customers who don’t speak “academic”. Alyssia shares what she’s learned about making the jump from university logic to commercial logic: how to tell a clearer story, build early traction, and scale businesses born in research environments.