£654 – £714

Maximising profit through large-scale events

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etc.venues Farringdon, The Hatton

51-53 Hatton Garden

London

EC1N 8HN

United Kingdom

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Creating and building LSEs that dominate a market and generate maximum revenue

With large-scale events being identified as the future for many event and media companies, having strategies in place to build and develop these events and move away from small local conferences is essential.

Scaling up is daunting but the benefits of cost and time efficiencies, increased market penetration, brand and reputation as market leaders are key factors for sustainability. But, crucially, with the right product and placement at the right time, you have the potential to significantly increase your profitability.

This one-day course will take you through the process required to make the right strategic decisions at the right time to scale up. Training is delivered through current case studies, interactive exercises, research techniques and the latest industry thinking.

This course is designed for all those whose role involves driving revenue and building events, including senior managers and directors in conferences, exhibitions and associations.

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Location

etc.venues Farringdon, The Hatton

51-53 Hatton Garden

London

EC1N 8HN

United Kingdom

View Map

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