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Media Interview Training
Tue 17 January 2017, 10:00 – 16:00 GMT
Media Trust's Media Interview Training will make sure you can confidently get your organisation's message across in a media interview. You will gain practical interview experience covering radio, TV and telephone interviews.
Our expert trainer will help you keep calm, stay on message and make the right impression when it counts. Rehearse your TV and radio manner, make sure you'll be interesting and engaging over the phone and get familiar with interviewer styles through professional PR feedback and coaching. You're working hard to attract media attention and you should be ready to respond when a journalist calls you.
Ideal for you if: You want to get your story across in interviews and be prepared for awkward questions.
Back at work you'll:
- Communicate your key messages fluently
- Adapt your style for TV, radio and print
- Stay focuses and get the media telling your story
This training session is run in partnership with global PR agency, Weber Shandwick.
Trainer: Patrick Harrison, Director of Reputation Management and Strategic Media Relations
Patrick Harrison provides media training based on over 25 years of experience in journalism, media relations, crisis communications and reputation management. Previous clients have included spokespeople for globa brands such as Nestlé and Aldi supermarkets, as well as senior UK civil servants, government ministers, UK prison governors and members of the royal family.
Prior to joining Weber Shandwick, Patrick was The Prince of Wales' Press Secretary for over ten years. He played a key role in rejuvenating HRH's reputation, introducting the Duchess of Cornwall to a sceptical public and protecting Princes William's and Harry's privacy.
Patrick is a reputation management specialist. In his previous role he challenged and changed the way in which the Royal Household communicated, including re-engaging with broadcast media, adopting a more strategic and proactive approach to communicating charitable work and embracing new forms of social media. Patrick led the multi-stakeholder communications teams for the 2005 and 2011 royal weddings and 24 official tours to 37 countries as well as managing ground-breaking documentaries.
VAT will be charged at 20%
You can book online now with a card or by invoice (see 'other payment options' at the bottom of the next page), or call us on 020 7871 5600.