Media Reinvented is an invitation-only event for all content owners. We will hear from three speakers on how they are innovating their leading businesses and brands in 2017.
Chief Marketing Officer, Time Inc. UK
Growing through self-disruption
How Time Inc. UK is reaching new markets
Michel will be talking about the convergence of content and commerce, including the Marie Claire branded beauty store Fabled and The Knitting Network pattern and yarn shop powered by Women’s Weekly. Read more here.
The business of influencers
How new media personalities are winning the advertising dollars
Los Angeles-based vlogger Camden rose to fame with her YouTube channel about life and love, which won her more than 350,000 followers. She will be talking about the world of influencers, their relationship with their followers and the brands who pay for exposure and endorsement.
Publisher, Magazines, Royal Society of Chemistry
Reinventing a membership magazine as a consumer brand
Chemistry World’s journey from membership to 'subscribership'
Adam will be telling the remarkable story of how The Royal Society of Chemistry turned an inward-facing membership publication into a successful consumer brand. Read more here
5.30pm - Arrive for a 6pm start
6.00pm - Speakers
7.00pm - Drinks reception
9.00pm - Event close
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