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Member Masterclass: Service design - a conversation mindset

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Service design - create meaningful and engaging products and services by starting with a good honest conversation

About this Event

It's fair to say that 2020 hasn't been the year many of us had planned, as we emerge from lockdown into what social media has coined the post Covid world, many of us are left wondering what the heck just happened and importantly what does this mean for my business now? In this webinar, service designer Keita Twist will share with you how having meaningful conversations with your customers is the first step in designing experiences which resonate and make sense, not only for your customers but for your business too.

Unlike the everyday conversations we have at work, with friends and colleagues, the conversations you have with customers which lead to reshaped service offerings and well thought-out products, need to follow a structured methodology and require a certain mindset.

Join us to hear more about the conversation mindset and methodologies. In this session we will cover:

  • A brief introduction to service design (what is it and why do you want it)
  • What do we mean by talking with customers
  • How to talk to people for no other reason except to learn something new
  • Some common misconceptions about conversations with customers
  • Where you can find useful information and tools

Keita Twist Service Designer and hard core chit chatter. She has been designing customer centerd services for government agencies in NZ, NGOs and across the public sector for longer than she cares to admit. Keita recently returned home to NZ, thanks to Covid, after a short stint in Dubai where she got to experience designing end to end entertaiment experiences for customers. Recently Keita has been exploring how you augment design practices to fit around cultural norms and practices. A self proclaimed maker of mischief and harbinger of fun. When she isn't taking the mickey out of herself and those around her she can generally be found talking the ear off anyone who will listen.

NZBWN Member Masterclass Series:

New Zealand Business Women's Network based in London aims to connect and support Kiwi women.

Through this Member Masterclass series of events, members will be sharing their expertise and tips to fellow members.

To learn more and join this wonderful network, see: nzwomen.co.uk

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