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Merging Offline and Online: A Digital Opportunity for Physical Fashion Bout...
Thu 4 May 2017, 18:30 – 21:30 BST
Physical retail is dying.
Or it's about to, unless you - the retailer - start linking your offline and online offer, and get into digital transformation. Running an online store is not enough - there are so many ways for a boutique to use technology to create useful connections with their customer to increase sales. And it's simpler and probably less expensive to achieve than you think.
Meet our expert speakers to find out how to connect the dots, get the scope of available solutions, and learn which are best for you.
We will help you find the most efficient ones, and hopefully convince you that apps, in-store technology, data analytics, e-marketing etc. are relatively easy to implement and cost less than you might expect.
Running an independent boutique is difficult enough - so you should focus on what you're best at. Let us guide you through the mysterious paths of digital transformation in physical retail. Hurry up - the future starts now, and without keeping up with customers who live a digital life and who choose simplicity, there is no chance to stand the competition of e-commerce.
But what would London be without indie fashion boutiques?
During the event you will learn about:
Connecting the dots - how digital techniques can help merchandise products and services in physical stores
Analyzing and re-targeting in-store visitors by using iBeacons and wi-fi tracking
Attracting new groups of prospective clients - how to reach tourists when you're not on Oxford street
Trends for the retail - numbers regarding shopping tourism and the market value
How changing generations make it important to create an omni-channel customer journey?
Meet us at TechHub London - a place where innovation is everyday reality. Join industry insiders and experts, ask questions and network with other fashion retailers.
Partners: PLUG - Polish Tech Link