San Francisco, California
London, United Kingdom
Stephen Waddington, European digital and social media director for Ketchum, and President of the Chartered Institute of Public Relations (CIPR). In this fast-paced session he will discuss how the business of public relations is changing, and the skills that practitioners need to benefit from the boom in the industry.
If you want to get on or get ahead you need to attend this session. Stephen will explain how to land your first job, or your plan you next move.
Stephen has earned a reputation as a public relations moderniser, thought-leader and consumer engagement advocate through senior roles as a public relations consultant, agency founder, and author. He speaks about the future of public relations and advises clients on around the world.
He is co-author of #BrandVandals (Bloomsbury, November 2013) and Brand Anarchy (Bloomsbury, February 2012), and editor and contributor to Share This (Wiley, July 2012) and Share This Too (Wiley, September 2013). All four books have received critical acclaim.
Say hello to Stephen before the session via Twitter @wadds and follow his blog at wadds.co.uk. He’ll take to the stage at 6.15pm, and there'll be time for questions, and networking afterwards.