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MODULE E, BOSTON: ENTREPRENEURIAL MARKETING

Hult Lifelong Learning: Boston

Monday, 24 July 2017 at 13:00 - Friday, 4 August 2017 at 16:00 (EAST)

MODULE E, BOSTON: ENTREPRENEURIAL MARKETING

Ticket Information

Ticket Type Sales End Price Fee Quantity
Lifelong Learning Registration 28 Apr 2017 US$100.00 US$0.00

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Event Details

Professor: Jeff Schiebe

Course ID: 9131

Course description:
 

This course is designed to highlight the differences and constraints often faced by entrepreneurs in their marketing efforts, and to provide some solutions to these dilemmas. By way of example, one of the issues often faced by start-ups is a lack of funding, which then sometimes results in skimping on the marketing spend and budget. This issue of scarce resources also extends to other areas of the marketing mix, including budgeting for sales activities.

The course will focus upon several key ideas:
- Choice of Customer
- Spotting and Exploiting Opportunities
- Which marketing techniques and tools are most useful to start-ups, given scarcity of resources.

Course schedule:

NOTE: Alumni must attend all sessions.

Date

Start Time

End Time

Monday, July 24, 2017

13:00

16:00

Tuesday, July 25, 2017

13:00

16:00

Wednesday, July 26, 2017

13:00

16:00

Thursday, July 27, 2017

13:00

16:00

Friday, July 28, 2017

13:00

16:00

Monday, July 31, 2017

13:00

16:00

Tuesday, August 1, 2017

13:00

16:00

Wednesday, August 2, 2017

13:00

16:00

Thursday, August 3, 2017

13:00

16:00

Friday, August 4, 2017

13:00

16:00


*Terms and Conditions:

By signing up for this elective and paying the administration fee you hereby agree to the full terms and conditions of participating in the 2017 Lifelong Learning program. To read the full terms and conditions please click here.

Do you have questions about MODULE E, BOSTON: ENTREPRENEURIAL MARKETING? Contact Hult Lifelong Learning: Boston

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Event Saved

When & Where


Hult Boston Campus
1 Education Street
Cambridge, MA
Boston, 02141

Monday, 24 July 2017 at 13:00 - Friday, 4 August 2017 at 16:00 (EAST)


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